Gluo hosts the fourth edition of eCommerce Today
On Tuesday, October 8, 2024, the fourth edition of eCommerce Today, organized by Gluo, took place. This event brought together leading experts from the eCommerce industry to discuss the major trends and challenges shaping the future of the sector in Mexico and globally.
Discussions focused on innovative approaches to building more efficient software architectures, such as MACH principles, which help companies optimize their development processes.
Additionally, the concept of Composable Commerce was highlighted, offering flexibility and scalability for businesses aiming to adapt to a changing environment. The importance of optimizing the online payment process to ensure a smooth and secure consumer experience was also addressed.
The program included talks on creating connected and unified digital experiences, strategies for overcoming adoption barriers in traditional eCommerce segments, and insights into how AI-based solutions can revolutionize search in eCommerce and improve conversions.
Speakers included
Jaime de la Fuente, CEO of Gluo
Adriana López, AMVO Analytics Sr. Manager
Bonnit Rodríguez Velandia, UX Manager
Bernardo Castañeda, Alliances and Channels LATAM at Stripe
Chris McCann, Senior Sales Director Americas at Contentstack
Alberto Ruiz, Digital Channels Sr. Manager at Telcel
Rodrigo Esteban Martínez Tenorio, Deputy Director of Digital Business at Prices Shoes
Arvind Natarajan, Product Director at GroupBy Inc
Roberto Hidalgo, Head of eCommerce and Digital Marketing at Farmacia San Pablo.
This event is part of Gluo's ongoing efforts to support the growth and development of eCommerce in Mexico. We invite everyone to stay informed about future events and opportunities to engage in this dynamic sector.
Sponsors
Stripe
Stripe is an online payment platform that enables businesses to securely accept and process payments. It offers tools and APIs to integrate customized payment solutions and manage subscriptions, optimizing the customer experience.
Contentstack
Contentstack is an API-based Headless CMS that allows users to create and manage content simultaneously and independently, enabling the rapid development of websites and applications.
GroupBy
GroupBy is a real-time analytics platform that enhances the shopping experience by improving search and recommendations in eCommerce.
